A leader in the evolution of marketing.

You just pushed “send,” transporting a crucial message to customers from all corners, and you are hesitantly wondering how many contacts will truly be able to see the message displayed correctly, read it, and respond to it. Before you think twice about playing this email game again, acquaint yourself with the concept of email marketing: the ability to create, send, and analyze messages to an organized group of contacts with the goal of marketing your business.

BrightWeb Marketing offers services that are simple to use and customizable to your needs, creating an email marketing campaign that will both complete the task at hand and ensure you get noticed in the process. You will forget the previous frustrations and hesitations involved with communicating via email and instead advance into the organized ease of email marketing.

To begin, you are provided with a template to customize and design for all outgoing messages. With BrightWeb’s branding services, you may carry a uniform design through all mediums, including your email. The same design may be carried onto your website, where you may choose to insert a template allowing customers to sign up for your mailing list or newsletters. As contacts are entered and added, they are sorted into corresponding groups, and you are allowed to select which groups or contacts are to be emailed (though none will ever be sent the same message multiple times, even if the same contact exists in multiple groups).

As you compose your message in the desired pre-made layout, you will be able to view your content in both html and plain text, and a system will remind you along the way which editing steps are next, safeguarding you from sloppy or forgetful errors. When you have successfully finished composing, previewing, and proofing your message, you will select the contacts to receive the message and send it. Instantly, you will be able to track how many contacts have opened or disregarded your message, clicked through it, and responded to it by either forwarding it to others or replying back to you. BrightWeb’s email marketing services will also allow you to compare data across multiple messages, allowing you to analyze your campaign and its effectiveness.

BrightWeb Marketing’s email marketing services provide you with a dual functionality, acting as an efficient organization and communication tool, and as a marketing tool that promotes your company and product with each message you send. You may delete the messages involved with aggravation and uncertainty; instead, let BrightWeb Marketing’s email marketing services bring you simplicity in information sharing and success in securing a spotlight that will get you noticed. With email marketing, all you have to do is click “send.”