Rae Weil
Rae began her career in marketing in Pittsburgh in the late 1980s. Her marketing experience is in a range of market sectors including: industrial, consumer, and high technology marketing. Her core philosophy is to identify her clients’ marketing needs and to build campaigns and tools that are focused on meeting these needs.
Her approach to marketing is to turn it on its end. Rather than thinking “I need a brochure and a website” begin with the results that are sought, and then calculate the way to achieve those goals.
Rae’s experience includes the development of internal communication campaigns, lead generation and management, plan and execution of media budgets as well as the design and development of a large variety of marketing communication materials from newsletters and training materials to brochures and advertisements.
She has her MBA from Duquesne University where she focused on international marketing and finance.
